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Independence in Marketing: Maury Riad on the Business of Design Podcast

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Video Recap: Insurance Advice for Interior Designers

This week Fuigo's CEO Maury Riad sat down with Greg Shaefer of Schaefer Enterprises, Inc to discuss how design firms can protect themselves. 

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The Brand Brief and Why You Should Create One

A lot of fuss is made about brands these days, so much so that the very idea has become alienating, overwhelming, and a little larger than life. But the truth is, branding isn't so complicated that it’s out of anyone's reach. Interior designers have a lot to juggle already, but don’t stress—your brand already exists, and it plays out in how you do business every day.

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Don’t Negotiate Your Design Fees!

Interior designers should never negotiate their fees with their clients.

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Why Fuigo (And Bradley) Loves Paris Deco Off


At the start of every new year, I make a point to recharge my creative batteries, reconnect with my peers, and catch up with my favorite vendors and artisans. For me, Paris Deco Off is the perfect setting to immerse myself in pure design industry bliss. The annual, week-long affair, coinciding with Maison & Objet Paris, is the decorating world’s equivalent to Fashion Week. Scattered across the Left and Right Banks of central Paris, an endless array of interior design trade showrooms, pop-ups, and exhibitions fling open their doors to celebrate their newest collections of textiles, carpets, lighting, and furniture.

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Video Recap: How the New Tax Law Affects Interior Designers

Our CEO Maury Riad sat down with Lawrence Kweit of Kweit, Mantell & DeLucia, LLP to discuss how the new tax law affects interior designers and interior design businesses.

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3 Bookkeeping Tips for Designers Who Hate Bookkeeping

This article is written by someone who also hates bookkeeping.

Like 95% of the designers I know, I view bookkeeping as a necessary evil. Thankfully I work with a talented group of bookkeeping professionals that, believe it or not, actually enjoy it. The reality is you don’t have to like or even understand the importance of good bookkeeping. However, if you want financial peace of mind, you need to maintain clean books or—better still—have someone that you can trust maintain them for you.

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Current Interiors Designs Spaces Using All Five Senses

We sat down with Fuigo members Xandro Aventajado and Rachel Kane of Current Interiors. Read on to learn more about their accidental journeys into design, their hilarious struggles with custom-made beds, and their unique use of the sense of smell to close out projects on a memorably high note.

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Hourly, Markup, or Flat: What is the Best Fee Structure for Interior Design Projects?

When choosing a fee structure for your design firm, you should factor in both short-term revenue, which relies on a profit-maximizing fee structure, and long-term growth, which depends on happy clients and referrals. The three most important questions to answer when considering your fee structure are:

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Farrow & Ball for DIFFA at Fuigo

Fuigo joined forces with Farrow & Ball to host a holiday event in honor of Design Industries Foundation Fighting AIDS (DIFFA). Over 200 guests attended the party to kick off the second-annual Windows By Design showcase. 16 designers were chosen to to create festive vignettes in Farrow & Ball's 16 showrooms nationwide.

Fuigo was excited to have the work of two of our members, Peti Lau and Kimille Taylor, included in the showcase.

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The Key to a Successful Design Project is Communication

Let’s imagine your in-laws have invited you to dinner in Boston, and you live in NYC. You know from experience that the drive is roughly 4 hours, so you leave the city 4 hours before dinner begins to make it on time. Everything is going smoothly until hour 2, when you hit massive unexpected traffic. Google Maps says it’ll take you an hour to get through the jam. My question to you is, when do you call your in-laws to tell them you’ll be late for dinner?

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Fixed-Fee Design Projects: Charging Fairly and Profitably

I think it’s fair to say that among the various ways designers charge clients, the fixed-fee (or “flat fee”) basis (at least as residential designers are concerned) is not as popular as others—e.g., presented price, cost-plus, etc. That’s unfortunate, particularly today, when projects are fewer in number, budgets are down, and prospective clients are more reluctant to start a project without having a real understanding of ultimate costs. Interestingly, over the past 12 to 15 months in my practice counseling designers, I notice more and more are being asked by their prospective clients to work on a fixed-fee basis.

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Fatima Ahmed is Keeping the Art of Handmade Textiles Alive

That is, at least, her goal.

As a Fuigo Resource Oracle, Fatima devotes her day to highlighting not only large textile houses, but also independent artisans who exist all over the world.

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Sales Tax for Interior Designers

When you’re in school they don’t warn you that interior designers have one of the most complicated sales tax burdens of any profession. Whereas most businesses purchase their goods for resale from a handful of vendors and sell them to customers in a fixed location, interior designers purchase from countless numbers of different vendors—both domestic and global—and resell to clients who might have their sites in any location in the country, meaning that each project incurs a different tax burden.

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