Selecting art for your clients' spaces is inherently an intimidating process—is cheap art OK? How do you advise on quality? How can you motivate your clients to make a decision?
Art advisor Katharine Earnhardt, President of Mason Lane Art Advisory, came into the Studio to discuss art market resources, how to assess quality, unexpected costs when purchasing art, and practical tips for making the sale.
This video provides tips for expanding your scope, finishing your clients' spaces, and ultimately increasing your revenue through art sourcing. Check out the whole discussion below: